Most of the businesses focus on increasing the sales, but in the holiday season, you can make the most of the opportunity to strengthen business and customer relationships. You can send out Minneapolis Restaurant & Sports Bar Gift Cards to your vendors, clients and customers to get a tenfold return. It also keeps your brand on their minds and helps in building stronger relationships with the vendors that you are depending on to run your business. Here are the tips you can follow.
- Stop going digital all the time
This digital age makes it convenient to send away emails when the post rates are getting expensive. While sending free holiday cards may seem affordable for you, but it will not be as sentimental as a traditional holiday card being delivered by the postal service. Email holiday cards are considered as spam by many and doesn’t have much of a personal impact like a physical card. Your card may also end on their desk for quite a while which will further engrave your brand in their mind.
- Make the cards personal
As you are putting in so much efforts for sending the physical card, never ruin it by making the use of a printing service to print the recipient’s name on the card. Take your time to write a short personal message to every person and then sign the card. This tiny effort always goes a long way.
- Consider it the most affordable form of customer acquisition and retention available
If you think you cannot make your customers go for repeat purchases and keep them returning just by the means of a simple holiday card, then you are wrong. When working on the cards, you are just spending a few dollars and a couple minutes. Consumers love to do business with you if you value them. If you want to level up with the cards, you can add something extra to it. Something like they can use daily and every time they use it, it reminds them of your brand.
- Keep them simple and generic
When you send a holiday card for business purposes, they should be very generic. Prevent sending cards that have religious inclinations or that which mentions a particular holiday. Just stick with the usual happy holiday theme and don’t go for humor cards as well. It may be funny for you, but can be offensive for others. Create an impact with the message you type on the card. You can create a bigger impact by adding something awesome inside it.